Hamilton Gardens has retained Qualmark Gold status in May after an independent assessment of the attraction by Tourism New Zealand.
Attaining Gold status is not easy and throughout New Zealand only 12% of operators have achieved the top rating.
The Qualmark evaluation report stated that "Qualmark has broadened the scope of its evaluation criteria to recognise those businesses that are focused on protecting what makes New Zealand unique and special. Your award can be proudly displayed as evidence that Hamilton Gardens is committed to protecting our beautiful natural environment, enhancing connections with our local communities, whilst also delivering a quality, safe experience for all visitors."
The rating means the Gardens receives a high profile through Tourism New Zealand media channels. Qualmark helps deliver quality holiday experiences to visitors and the Qualmark logo is becoming a sought-after visitor requirement.